Five Seasons Media

Five Seasons Media, Josh Scheinblum’s company, reached out to me as early as 2019 in an attempt to discuss marketing and content creation.  As an all-volunteer 2A advocacy group, we get solicited daily to spend money on marketing, usually from businesses that truly don’t like or care for our mission.  This should indicate how much you can expect their wizardry to help your cause.  Very little in most cases, so be careful who you work with and how you spend your precious few dollars…

Oddly, Josh wasn’t so much pushy as dedicated.  He was persevering and challenged me in an email exchange.  It would have been easy to hit the “spam” button and never see another email from him, but I sensed that he genuinely cared about both our work and his.  So, I took a few minutes to push back on him and replied with something snarky about how a marketing agency like his planned to quantify the work product.  We took the conversation to a phone call next, a Zoom meeting after that, and then a sit-down meeting around the big conference room table at Brownells with the core players.

A partnership, far more powerful and impressive than I had ever possibly imagined was spawned.  …And whether they realize it or not, Iowans are forever in Josh’s debt.

Liberty

“Liberty” lib·​er·​ty (ˈli-bər-tē )

  1. the quality or state of being free
  2. a right or immunity enjoyed by prescription or grant
  3. an action going beyond nor limits

Josh approached the aspects of helping IFC in every sense of these 3 definitions of the word, “liberty.”  He wanted, more than anything, to help IFC pass the Freedom Amendment and give Iowans the option to vote on arguably the very best Right to Keep and Bear Arms constitutional amendment in the United States.  He came armed with a plan to hoist the Freedom Amendment into the history books.  IFC had carried that water for 10 years through many trials and much tribulation and Josh was right there with us on the nature of the 1st two definitions of the word, “liberty.”  Josh sought to help us get the vote over the finish line, which meant he took “liberty” in the 3rd definition to elevate the issue for all to ponder.  He did so at first because we were partners and we were paying him.  However, he and his team of professionals ended up doing so because we came to trust them as family.  The liberties he took went above and beyond the call of duty, servicing our needs quite literally 7 days a week through thick and thin.

Results

Several years beyond our initial meeting, we can peer back in retrospect, with a series of challenges met, competition bested, and a constitutional amendment nearly everyone didn’t think possible ratified by the largest popular vote in Iowa’s history.  I often wonder about the road untraveled.  What if Josh hadn’t been so resolute when contacting me?  What if we’d never partnered with 5 Seasons to guide us through the maze?  Would we have gotten the Freedom Amendment over the finish line with record-breaking numbers?  I just don’t know the answers to all of those questions.  Such is the nature of pondering…  But what I don’t have to ponder is the outcome.  Josh helped IFC in ways nobody can imagine and we probably don’t appreciate enough.  He became a friend and a brother through those years and I’m forever thankful.  I think liberty-loving Iowans should be thankful.

IFC moves forward now with a new social media partner for our social media as our volunteers take on a much-increased role in the daily work.  We all wish Josh and his team the very best, and I have no doubt we’ll work together again on electioneering or projects yet to be designated.  For me, this is hard…  When you get used to talking with someone daily, there is a hole associated with that missing conversation.  But, I know the 5 Seasons Media company is hugely successful and they’ll fill their hours with content creation, marketing strategy, and engagement tactics for their clients.  They are a top performer in those categories and not slowing down.

Our collaboration together was the right choice at the right time and Liberty was offered to all.  As IFC closes this chapter of the book, we thank you, Josh, and every single person at the 5 Seasons Media company for your tireless work and support.  We offer a special thank you to the spouses of the company personnel…  Without their support, the folks who serviced our needs, day in and day out, couldn’t do the job.  That isn’t lost on the many folks at IFC, as we too do our work with tremendous support at home.  We owe you a debt of gratitude, if not far more.

In Libertatem,

Michael Ware
IFC Board

This guy… THIS is the guy—–>